{"id":371,"date":"2017-03-07T22:06:23","date_gmt":"2017-03-08T03:06:23","guid":{"rendered":"https:\/\/boitedecom.ca\/blog\/?p=371"},"modified":"2019-11-13T02:12:55","modified_gmt":"2019-11-13T07:12:55","slug":"audit-seo-couple-a-google-analytics","status":"publish","type":"post","link":"https:\/\/boitedecom.ca\/blog\/audit-seo-couple-a-google-analytics\/","title":{"rendered":"Audit SEO coupl\u00e9 \u00e0 Google Analytics"},"content":{"rendered":"<p>Avec le couplage des donn\u00e9es Google Analytics, RM Tech permet de faire des audits SEO qui fournissent des \u00e9l\u00e9ments d\u00e9cisifs pour am\u00e9liorer votre r\u00e9f\u00e9rencement naturel.<\/p>\n<p>Un audit RM Tech est constitu\u00e9 d&rsquo;un crawl et d&rsquo;une analyse, pour d\u00e9cortiquer tout ce qui concerne le SEO. Gr\u00e2ce \u00e0 des algorithmes exclusifs de My Ranking Metrics, des recommandations d&rsquo;optimisation du r\u00e9f\u00e9rencement sont fournies dans le rapport d&rsquo;audit.<\/p>\n<p>Avec le couplage aux donn\u00e9es Google Analytics et \u00e0 un algorithme sp\u00e9cifique, des informations essentielles pour am\u00e9liorer le r\u00e9f\u00e9rencement naturel du site sont pr\u00e9sent\u00e9es :<\/p>\n<ul>\n<li>Taux de pages actives,<\/li>\n<li>Liste des pages actives,<\/li>\n<li>Croisement avec 3 caract\u00e9ristiques :\n<ul>\n<li>profondeur des pages,<\/li>\n<li>manque \u00e9ventuel de contenu texte sur les pages,<\/li>\n<li>valeur du QualityRisk des pages.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>Ces analyses permettent de mieux comprendre pourquoi certaines pages ne sont pas actives (c&rsquo;est-\u00e0-dire qu&rsquo;elles ne g\u00e9n\u00e8rent pas de trafic organique).<\/p>\n<p>Liste des pages les plus rentables \u00e0 travailler : il s&rsquo;agit de pages d\u00e9j\u00e0 performantes ou pas tant que \u00e7a, mais qui pr\u00e9sentent le meilleur ratio gain \u00e0 esp\u00e9rer en trafic vs ressources \u00e0 consacrer \u00e0 l&rsquo;am\u00e9lioration des pages<\/p>\n<p>RM Tech est un outil en ligne d&rsquo;audit SEO, disponible sur la plateforme My Ranking Metrics, cofond\u00e9e par Olivier Duffez (cr\u00e9ateur de WebRankInfo), Fabien Fac\u00e9ri\u00e8s et Antoine Chiarelli. Pr\u00e9sentation :\u00a0<a class=\"yt-uix-servicelink \" href=\"https:\/\/fr.myrankingmetrics.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-servicelink=\"CDIQ6TgYACITCLG4y4Gpj9UCFcHnnAod7qUOjSj4HQ\" data-url=\"https:\/\/fr.myrankingmetrics.com\/\" data-target-new-window=\"True\">https:\/\/fr.myrankingmetrics.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec le couplage des donn\u00e9es Google Analytics, RM Tech permet de faire des audits SEO qui fournissent des \u00e9l\u00e9ments d\u00e9cisifs pour am\u00e9liorer votre r\u00e9f\u00e9rencement naturel. Un audit RM Tech est constitu\u00e9 d&rsquo;un crawl et d&rsquo;une analyse, pour d\u00e9cortiquer tout ce qui concerne le SEO. Gr\u00e2ce \u00e0 des algorithmes exclusifs de My Ranking Metrics, des recommandations [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":373,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[25],"tags":[75,76,20],"class_list":{"0":"post-371","1":"post","2":"type-post","3":"status-publish","4":"format-video","5":"has-post-thumbnail","7":"category-analytics","8":"tag-audit","9":"tag-google-analytics","10":"tag-seo","11":"post_format-post-format-video"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Audit SEO coupl\u00e9 \u00e0 Google Analytics &#183; Boite de com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boitedecom.ca\/blog\/audit-seo-couple-a-google-analytics\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Audit SEO coupl\u00e9 \u00e0 Google Analytics &#183; Boite de com\" \/>\n<meta property=\"og:description\" content=\"Avec le couplage des donn\u00e9es Google Analytics, RM Tech permet de faire des audits SEO qui fournissent des \u00e9l\u00e9ments d\u00e9cisifs pour am\u00e9liorer votre r\u00e9f\u00e9rencement naturel. Un audit RM Tech est constitu\u00e9 d&rsquo;un crawl et d&rsquo;une analyse, pour d\u00e9cortiquer tout ce qui concerne le SEO. 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